​
What is a Status Page?

A status page is a public-facing page that displays the operational status of your services and monitored assets. It gives teams a clear place to communicate incidents, service health, maintenance notices, and updates to customers or stakeholders. Watchman Tower can connect status communication to your monitoring workflows so health changes and incidents are easier to share.

​
Your Status Page URL

Each workspace gets a unique status page URL: 
https://status.watchmantower.com/your-workspace-slug
Custom domain and branding options depend on your current workspace capabilities and configuration.

​
Why Use a Status Page?

Build Trust

Show transparency about your service reliability and be proactive during incidents

Reduce Support Load

Users check status before contacting support, reducing ticket volume during outages

Professional Image

Demonstrate commitment to reliability and open communication with customers

Real-Time Updates

Automatically reflects monitor status without manual updates

​
What’s Included

Your Watchman Tower status page includes:
All your monitors are displayed with current status:
  • ✅ Operational
  • ⚠️ Degraded Performance
  • ❌ Major Outage
  • 🔧 Under Maintenance
Status updates automatically based on your monitoring checks.
Each monitor shows uptime percentage for:
  • Last 24 hours
  • Last 7 days
  • Last 30 days
  • Longer ranges where supported
Calculated from actual monitoring data.
Timeline of past incidents showing:
  • Start and end times
  • Affected services
  • Duration
  • Resolution notes
Keeps your users informed about historical reliability.
Upcoming planned maintenance windows:
  • Scheduled date and time
  • Expected duration
  • Affected services
  • Description of work
Set user expectations for planned downtime.
Visual graphs showing:
  • Average response times
  • Performance trends
  • Peak and off-peak patterns
Visitors can subscribe to the update channels supported by your status page setup so stakeholders stay informed automatically.

​
Feature Availability

Status page capabilities can vary by plan, workspace setup, and enabled modules. Check your current dashboard and pricing pages for the latest availability of branding, custom domain, subscriber updates, and advanced customization.

​
How It Works

1

Create Monitors

Set up monitors for your websites, APIs, and services in the Watchman Tower dashboard
2

Status Page Auto-Updates

Your status page automatically reflects the current state of all monitors
3

Incidents are Logged

When monitors detect issues, incidents are created and displayed on your status page
4

Users Stay Informed

Visitors can review service health and subscribe to the update channels you make available

​
Customization Options

​
Branding

  • Upload your logo
  • Set primary brand color
  • Customize page title
  • Add company description

​
Advanced Branding

  • Custom color schemes
  • Favicon upload
  • Meta tags for SEO
  • Social media preview images

​
Custom Styling

Where supported, deeper styling can help align the page with your brand:
  • Custom fonts
  • Layout modifications
  • Component styling
  • Responsive design adjustments

​
Custom Domain

Host your status page on your own domain:
  • status.mycompany.com instead of status.watchmantower.com/your-slug
  • Automatic SSL certificates
  • Instant setup
  • Professional appearance
Learn more about custom domains

​
Status Page Visibility

Your status page is public by default, which means:
  • ✅ No login required to view
  • ✅ Indexed by search engines (unless disabled)
  • ✅ Can be shared via link
  • ✅ Can be embedded in iframes
Why public? Status pages are designed for transparency. During incidents, users need immediate access without authentication barriers.
Private or restricted visibility options may depend on current product availability. Contact sales if you need a more controlled status page workflow.

​
Subscriber Notifications

Visitors can subscribe to your status page through the update channels currently supported by your status page configuration, such as email or other connected notification mechanisms.

​
Incident Management

When monitors detect issues, you can:

Automatic Incidents

Watchman Tower can automatically create incidents when monitors go down

Manual Incidents

Create incidents manually for issues not covered by automated monitoring

Update Incidents

Post updates to keep users informed during resolution

Post-Mortems

Add detailed resolution notes after incidents are resolved

​
Incident Statuses

  • Investigating - Issue detected, team is diagnosing
  • Identified - Root cause found, working on fix
  • Monitoring - Fix applied, monitoring for stability
  • Resolved - Issue completely resolved

​
Maintenance Windows

Schedule planned maintenance to set user expectations:
1

Create Maintenance Window

Set date, time, duration, and affected services
2

Subscribers Notified

Email subscribers receive advance notice
3

Status Page Updates

Shows banner during maintenance window
4

Auto-Complete

Maintenance automatically marks complete at end time
Best practices:
  • Schedule maintenance during low-traffic periods
  • Provide at least 24 hours notice
  • Overestimate duration for buffer
  • Post updates if extended

​
SEO & Discovery

Your status page is optimized for search engines:

​
Default SEO Tags

<title>Your Company Status</title>
<meta name="description" content="Real-time status and uptime monitoring">
<meta property="og:title" content="Your Company Status">
<meta property="og:description" content="...">

​
Customization

Customize meta tags for better SEO and social sharing:
  • Page title
  • Meta description
  • Open Graph image
  • Twitter card data

​
Search Engine Visibility

Your status page can be found via Google, Bing, etc. Good for public transparency.
Add noindex meta tag to prevent search engine indexing. Status page is still publicly accessible via direct link.Available in Settings → Status Page → SEO

​
Embedding Your Status Page

You can embed your status page in your website:

​
Full Page Embed

<iframe src="https://status.watchmantower.com/your-workspace-slug" 
        width="100%" 
        height="600" 
        frameborder="0">
</iframe>

​
Status Widget

Embedded status experiences may evolve over time. Check the current product UI and status page settings for the latest embeddable options available in your workspace.

​
Analytics & Insights

Track how users interact with your status page:

​
Visitor Analytics

  • Page views
  • Unique visitors
  • Geographic distribution
  • Traffic sources
  • Subscriber growth

​
Incident Analytics

  • Incident frequency
  • Average resolution time
  • Most affected services
  • Uptime trends
Available in Dashboard → Status Page → Analytics

​
Creating Your First Status Page

1

Navigate to Status Pages

Go to Status Pages in your Watchman Tower dashboard
2

Click Create

Click the Create Status Page button
3

Enter Basic Information

  • Name: Choose a descriptive name (e.g., “My Company Status”)
  • Description: Optional subtitle for your status page
  • Slug: Auto-generated URL slug (editable)
4

Configure Settings

Set visibility (Public/Private), add monitors, and customize appearance

​
Name Selection Best Practices

Your status page name appears prominently on your public page. Choose wisely:
  • ✅ Good: “Acme Corp Status”, “API Status”, “Production Services”
  • ❌ Avoid: “Test123”, “My Page”, “Status Page 1”
Tips:
  • Use your company or product name
  • Keep it professional and clear
  • Minimum 3 characters required
  • Automatically generates URL slug

​
Slug Generation

The slug is automatically created from your name:
NameGenerated Slug
My Websitemy-website
Acme Corp Statusacme-corp-status
API v2 Productionapi-v2-production
Slug rules:
  • Lowercase letters only
  • Spaces become hyphens
  • Special characters removed
  • Must be unique across your account
Your status page URL becomes: 
https://status.watchmantower.com/{your-slug}

​
Managing Status Pages

​
Status Page List

Your status pages are displayed in a table with:
ColumnDescription
NameStatus page display name
SlugURL identifier
VisibilityPublic 🌐 or Private 🔒 badge
Custom DomainYour branded domain (if configured)
ItemsNumber of monitored services
Actions:
  • Click row - Edit settings
  • External link icon - View live page
  • Delete button - Remove status page

​
Quick Actions

Create

Add new status page in seconds

Edit

Update settings and appearance

View Live

See your public status page

​
Getting Started

General Settings

Configure name, slug, visibility, and integrations

Monitored Items

Add and organize services on your status page

Theme Customization

Brand your status page with colors and logo

Display Settings

Configure refresh intervals and data visibility

Custom Domain

Host your status page on your own domain where supported

Advanced

Multiple pages, API access, and best practices

​
Best Practices

Post incident updates before users report issues. Even if you don’t have full details, acknowledge the problem.
During incidents, post updates every 15-30 minutes even if it’s “still investigating.” Silence creates anxiety.
Avoid technical jargon. Write for non-technical users who just want to know if the service works.
Choose low-traffic times and provide ample notice. Consider time zones for global users.
After major incidents, publish detailed post-mortems explaining what happened and how you’ll prevent it.
Periodically create test incidents to verify subscriber notifications work correctly.

​
Examples

See how companies use status pages effectively:

​
Need Help?